Building a Better Brand: Why Research is Key
Want to boost your brand platform? Learn how research can help you understand the market, define your visual identity, and set you apart from competition. Real-life examples included.
Build Your Brand Identity: Style Guide vs. Brand Book
Unpacking tools for consistent brand identity. Learn about formats, read Stefan Lashko's review of his favourite style guide, and access a set of inspiration links.
How to Put Your Brand into Action (and why you may need help)
Ready to use your visual identity? Learn how to make your new brand work and why having a good design partner can help.